Developed at Strelka during the 'The New Normal Program' in 2017, 'SHIFT' (Arthur Röing Baer, Christian Lavista, Dmitry Alferov, Liza Dorrer) is a project that engages with stages of automation of the trucking industry in Russia, working with the socio-political, physical, and spatial particulars of logistics in the country’s vast territory. The project re-thinks the role of the truckers union, and engages with it structurally to facilitate its transformation along with the introduction of network effects and consolidation of data collection.
Our society is as much about structures as it is about flows. If we replicate our habitat in our socio political and economical image, structures are as much a part of that as flows. That is why the way in which they are assembled is of extreme importance. If we want a distributed and egalitarian society, the management of our flows should operate in the same way. In these times of uncertainties SHIFT seeks to use innovation and technological development as way to change and achieve economically distributed automation. Inherent in the technology of Ai are characteristics of distribution, that allow them to be co-opted in the good of a majority, and not in the hands of a few. The urgency to change narratives of Ai is key, it will only create unwanted consequences, if that is what we seek.