Created by Variable, a studio set up by Marcin Ignac in 2012, Fibers is a visualization of Nike FuelBand data from the trainings preceding We Own The Night - Nike Women's 10K run. To celebrate effort of preparing for the run 7 influential runners equipped with FuelBands were chosen. Up to the minute Nike Fuel data was then collected 24/7 and delivered to Variable to visualize. 7 digital fibers growing when the person is working out, one for each day of training, stylised uniquely for the given runner.