Marshmallow Laser Feast & Imaginarium for new VW Passat

MoCap + real world LiDAR data + CG + Vicon + light projection with help from Andy Serkis’ Imaginarium, Marshmallow Laser Feast visualise the Volkswagen's invisible data and intelligent sensors in the latest Passat. These ‘Invisible Made Visible’ sequences are made in real time as one continuous in-camera shot using vvvv.

For the studio shoot, infra-red sensors were placed on the camera and tracked by a Vicon rig. This allowed the cameraman to move freely about the set. Positional data from this rig was translated in real-time by MLFs proprietary system, which in turn projected the CG environment around the car. The end result is beautifully crafted moving images with perspective that perfectly matches the camera’s angle. Ultimately, the technology has been designed so CG scenes can be rendered in real-time, whilst interacting with a moving camera and simultaneously shifting according to the protagonist’s point of view.

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