A studio for design, fiction, and futures. Helping organizations imagine futures, uncover pitfalls, and develop visions. https://normalfutu.re
Future-Bored: Why We Need New Future Archetypes, Pt1
NORMALS propose a new framework for making futures more imaginative, immersive, playful, and useful: New Future Archetypes (NFAs) are immersive, authored future worlds designed to help people and orgs think differently about what’s ahead.
The Future Fishing Training Program – N O R M A L S
Created by N O R M A L S, "The Future Fishing Training Program" is a film about a speculative device and a programme designed to allow users and companies to discover glimpses of a desirable future through stories and artefacts.
L I T T L E B R O W S E R – Detaching the web from the semiotics of print
Created by N O R M A L S and published on FRAMED platform, L I T T L E B R O W S E R is an experimental web browser and game engine hybrid created using Processing. Fed with a single 'home' url, an autonomous crawler navigates web pages of which...
A P P A R E L – Clothing in the age of data accumulation and machine learning
A P P A R E L is an augmented reality experimental fashion prototype by the Paris-based anticipatory design studio N O R M A L S. Turning data and network activity into identity and style, the project replaces the details of contemporary couture w...
Delineating the Future – an interview with N O R M A L S
CAN goes in-depth with the Paris-based 'anticipatory' design studio N O R M A L S to learn about their forthcoming dark, dense, and dizzying graphic novel series. Working process, representational techniques (that bridge illustration and code), an...
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David Bowen
Using intersections between natural and mechanical systems, David produces unique relationships within his sculptures and installations. With robotics, custom software, sensors, tele-presence and d...
Jonas Lund
Jonas Lund is a Swedish artist that creates works that critically reflects on contemporary networked systems and technological innovations.
Kimchi and Chips
Artist collective Mimi Son (KR) and Elliot Woods (UK) based in Seoul. Known for their technically sublime installations.
Piet Schmidt
Piet Schmidt is conceyving, designing and making objects and installations in the field of design, technology and art. He is particularly interested in the relationship between people and their tec...
IAM
IAM is a creative research lab founded by Lucy Black-Swan and Andres Colmenares based in Barcelona. In close collaboration with a broad network of specialists, they help citizens and organisations ...
Mimi Son
Mimi Son is an artist at Kimchi and Chips creating installation that aims to depict an intersection of art and technology, material and immaterial, real and virtual, presence and absence.
Verena Bachl
Verena Bachl is a contemporary artist based in Berlin. Her work focuses on converting scientific questions into artistic concepts.
Ted Davis
Ted Davis is an artist and designer who investigates image making through programming new and newer media, along with embracing the error and glitch.
Susanna Hertrich
Susanna Hertrich is an internationally exhibiting artist working at the intersection of art and techno-science. Her pieces delve into sensory augmentation, the invisible realms of signals and waves...
Moniker
Moniker are an Amsterdam based interactive design studio researching the social effects of technology.